Now we are going to take a look at the biggest fashion hub in Korea, Seoul ′ s iconic Dongdaemun Style Community, … which is gone to by millions of travelers and local consumers annually.
Park Ji-won has today ′ s Market Idea.
You could ′ t talk about Korea ′ s fashion industry without stating the Dongdaemun fashion market.
Dongdaemun Fashion Town is the biggest garments market in Korea, … and also concerning one-third of all Korea ′ s garments representatives are based near the region.
From fabrics as well as apparel subsidiary materials … to stitching manufacturing facilities as well as wholesale and retail stores, … if it has to do with clothing as well as style, you ′ ll find it here.
A developer ′ s suggestion can be made right into an end product … in just a day.
Allow ′ s take a look.
This is Dongdaemun Fashion Town, the location of more than 30 fashion shopping malls as well as 10s of countless little apparel shops.
” It ′ s really fantastic all the district, and all the fashion is truly great.”
” I occasionally see items operating one-of-a-kind layouts that I can not find at brand or chain store.”
Retail stores are open from midnight or 2 a.m. and retail stores open from 8 p.m. to the next morning, indicating the market runs 24 hours-a-day.
Exactly what ′ s strange to the district is that it ′ s like a total style environment, where every little thing about style is clustered with each other.
Thousands of fabric and also apparel subsidiary shops, as well as more than 20-thousand little stitching manufacturing facilities are all nearby.
Designers can turn their suggestions into clothes in just a day by making a sample, and as soon as the layout is verified, mass production could begin after one more day or 2.
Operating Dongdaemun ′ s quickly yet advanced layouts gaining global acknowledgment, numerous orders currently originate from abroad.
” Currently we obtain lots of orders for tries from China, as Chinese buyers see Dongdaemun commonly.”
The Dongdaemun area makes more money from exports than domestic sales, especially in the wholesale market.
“Roughly 60 percent of the town ′ s annual revenue comes from exports. International customers are mostly from China, Taiwan and also Japan.”
The style town additionally works as a testbed for lots of up-and-coming developers.
” This is a hip style mecca where you could make as well as market clothing. The region aids with my market research and market sourcing.”
Some developers have successfully grown from single shops into style realms.
This contemporary brand name started from a shop in Dongdaemun, … yet has increased to include loads of stores in China.
” Codes Incorporate begun as a shop in Dongdaemun in 2002. Currently we have numerous items in several groups, specifically menswear, underclothing and also a kids ′ clothes line.”
Fashion Group Hyungji, … which has the number-one market share in women ′ s clothes as a local firm,. additionally begun as a humble store in Dongdaemun market in the very early 1980s.
” The creator of the team still stresses the so-called Dongdaemun spirit, … which is identified deliberately that ar